By Ian Drake on
1/26/2005 8:16 AM
re: Quote #3
Hi Brian – I’ve been reading your blog and others in the microISV community. I respect all your contributions – thanks.
I just want to mention that you’re not in business to “build software” (IMHO); you’re in business to sell software. Even then, you don’t need to sell the “best” product; you need to sell the perception of having the best product. I know this sounds sleazy, but it's taken from the 22 Immutable Laws of Marketing and they seem to know more than I. My buddy always says, “Don’t let best be the enemy of better”.
Just a thought.